After all, they created it by their own ability to identify an opportunity, gather resources, and bend reality itself through sheer willpower and an unwillingness to give up. Indoctrination is defined as “the process of teaching a person or group to accept a set of beliefs uncritically.”Įlon Musk, Jeff Bezos and billionaires like them are treated in society as geniuses deserving of their massive wealth. Why do these people fall for such obvious lies? Why do they follow someone who is often cruel to them? And why do they become cruel themselves? The answers to these questions can be found in the psychology of indoctrination.
Inevitably, once the interest in cults hit, each of us asks the same questions…how did this happen? A kind of lens for us to view the world from a slightly darker perspective. So much so that, through various podcasts, documentaries, and exposes, they have become a pop culture phenomenon.
In fact, you may be being influenced by cult indoctrination techniques right now, without even knowing it…but in order to talk about that, we first need to look at cults more generally and the practices that cause their followers to behave the way they do.įrom Jonestown to NXIVM, cults have caused massive damage to their victims and destroyed the lives of everyone they’ve come into contact with. This idea of a cult may have been popular in the 70s and 80s but the modern cult is more sophisticated, often choosing to weave cult-like practices into more acceptable industries such as self-help or entrepreneurship.
And a general sense of impending doom as the leader shares their celestial or holy visions with the crowd. Glasses of red fruit punch, mixed with other things, in the background. Groups of people dressed in white, huddled around a charismatic, long-haired leader. When you think of a cult, you might conjure some very specific imagery.
A shift that, I hate to break it to you, isn’t going to go away. This exploded further in 2020 and the following years as the pandemic created a national and global shift towards fully remote or hybrid work. As a society, we’ve been so focused on how to be productive that we’ve developed an endless stream of strategies and tools to make it easier. I think many of us forget to ask that last question in our day to day lives and work. I bet you got a lot of things done and checked off all those little boxes right? So here’s a different question…did any of it matter? Sure, you were productive…but for what purpose? To what end? How productive were you today? Do you know? Did you track it? What method did you use? A to-do list? A pomodoro timer? I’d bet you were really really productive.
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